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Quicksilver Messenger Service Handbill

from Jul 1, 1966 - Jul 3, 1966

 - BG014-HB

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Description

The Independence Ball was three days of great music that included appearances by three of the top four San Francisco bands: The Grateful Dead, Quicksilver Messenger Service and Big Brother & the Holding Co. Not long after this concert, Grace Slick would leave the Great Society to join the Airplane.

The handbill was only printed once before the concert in green ink on thin white paper. Union logo 221 is in the lower right corner, and it measures 5 7/16" x 8 1/2".

Concert promoters created handbill versions of many of their posters and used them as sidewalk handouts and dashboard fliers to promote upcoming shows. Many of the handbills are double-sided, with poster art on one side and a calendar of upcoming shows on the other. These handbills represent an important element of rock concert history because they were hands-on marketing tools that united promoter and patron.

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