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Concert promoters created handbill versions of many of their posters and used them as sidewalk handouts and dashboard fliers to promote upcoming shows. Many of the handbills are double-sided, with poster art on one side and a calendar of upcoming shows on the other. These handbills represent an important element of rock concert history because they were hands-on marketing tools that united promoter and patron.
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Charlie Musselwhite
Sep 2, 1967
Handbill
$245
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Electric Flag
Sep 14, 1967
Handbill
$85
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Jefferson Airplane
Sep 28, 1967
Handbill
$185
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Donovan
Nov 23, 1967
Handbill
$205
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Mother Earth
Dec 22, 1967
Handbill
$32
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The Chambers Brothers
Dec 6, 1968
Handbill
$139
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Jimi Hendrix Experience
Jun 20, 1969
Handbill
$825
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Jimi Hendrix Experience
Jun 20, 1969
Handbill
$1,085
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Jimi Hendrix Experience
Jun 20, 1969
Handbill
$715
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Iron Butterfly
Aug 1, 1969
Handbill
$835
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John Mayall
Aug 19, 1969
Handbill
$145
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Grateful Dead
Aug 30, 1969
Handbill
$855
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Mother Earth
Mar 21, 1970
Handbill
$83
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