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Lee Michaels Handbill

from May 7, 1970 - May 10, 1970

 - BG232-HB

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Description

San Francisco soul singer and keyboard artist Lee Michaels headlined Small Faces, a band which included new member Rod Stewart, at the Fillmore West in early May.

The handbill was only printed once before the concert and presents a calendar of upcoming Bill Graham events on the reverse. It measures 4 5/8" x 7".

There were also some pre-concert postcard mailers printed that were conjoined with the BG233 image (see BG232/233). They measure 7" x 9 1/4".

Concert promoters created handbill versions of many of their posters and used them as sidewalk handouts and dashboard fliers to promote upcoming shows. Many of the handbills are double-sided, with poster art on one side and a calendar of upcoming shows on the other. These handbills represent an important element of rock concert history because they were hands-on marketing tools that united promoter and patron.

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