Wolfgang's Vault Wolfgang's Vault - Where Live Music Lives
Login
Product Detail
John Mayall
By Category
John Mayall
By Product Type
John Mayall
By Price Range
Performers
Vault Tips 

If you're not ready to buy, put items into your saved cart for the next time you stop by. Simply go to check out, and click "move to saved cart."

Next Tip

John Mayall Handbill

from Apr 8, 1971 - Apr 18, 1971

 - BG276-HB

Add Item To Cart
WVIP discounts will be shown in the Cart

Email A Friend

Poster Art Q & A

Description

Willyum Rowe created a Deco, passenger train styled design in his first poster for Bill Graham. The large, two-concert advertisement announced lead bands Johnny Winter and Dave Mason at the Fillmore West on consecutive weekends. The Mason concert also featured 50's favorites, the Isley Brothers.

The original handbill was printed once before the concert and presents a calendar of upcoming Bill Graham events on the reverse. It measures 7" x 9 1/4".

A variant printing also exists (see BG276-A) that mirrors the original printing except "Van Morrison" has been added to the left of where Dave Mason's name is now blacked out. It was also printed prior to the concert and measures 7" x 9 1/4".

Concert promoters created handbill versions of many of their posters and used them as sidewalk handouts and dashboard fliers to promote upcoming shows. Many of the handbills are double-sided, with poster art on one side and a calendar of upcoming shows on the other. These handbills represent an important element of rock concert history because they were hands-on marketing tools that united promoter and patron.

Shipping Information