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Jefferson Airplane Postcard

from Jun 20, 1967 - Jun 25, 1967

 - BG069-PC

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Poster Art Q & A

Description

Bill Graham kicked off his 1967 Summer Series with an incredible lineup at the Fillmore. Headlining the show were Rock and Roll's biggest new stars, the Jefferson Airplane whose album, Surrealistic Pillow, was climbing the American pop charts. Last on the bill behind Jazz guitarist Gabor Szabo was a relatively unknown guitar player named Jimi Hendrix.

"The first week of the 1967 six-night-a-week summer series, we had the Jefferson Airplane, Gabor Szabo, and a little cockamamie group that opened the show whom we paid seven hundred and fifty dollars for the six days, two shows a night. Bill [Graham] kept saying to me, "I told you the Airplane drew, I told you they drew." The people would come in and they were all there long before the opening act. …Hendrix played, Szabo played. The Airplane played. Hendrix played his second set. Half the joint left. That was all they were there for, really. Jimi." Paul Baratta, Bill Graham Presents: My Life Inside Rock and Out

"Jimi first came to San Francisco right after Monterey Pop. …He opened and then Gabor Szabo and then the Airplane. That was the first night. Afterward, the Airplane asked him if they could open the show. Jimi took the town by storm." Bill Graham, Bill Graham Presents: My Life Inside Rock and Out

This was the first show to offer tickets with the same graphics as the poster.

The postcard was printed once before the concert. It measures 4 5/8" x 7".

There were also some pre-concert double-sized mailers printed that were conjoined with the BG068 image (see BG068/069). They measure 7 1/8" x 9".

Promoters often created postcard versions of many of their concert posters and used them as promotional mailings. The postcards in Wolfgang's Vault are unique, small-format pieces of art that make a fascinating addition to any collection.

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