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Jefferson Airplane Handbill

from Feb 19, 1966

 - FD001-HB

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Description

This handbill was printed once before the concert on three different colors of paper, all measuring 5 1/2" x 8 1/2".

1st printing A is black ink on white stock.

1st printing B is black ink on yellow stock.

1st printing C is black ink on blue stock.

Concert promoters created handbill versions of many of their posters and used them as sidewalk handouts and dashboard fliers to promote upcoming shows. Many of the handbills are double-sided, with poster art on one side and a calendar of upcoming shows on the other. These handbills represent an important element of rock concert history because they were hands-on marketing tools that united promoter and patron.

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