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Laura Nyro Handbill

from Jan 24, 1970 - Jan 31, 1970

 - BG215-HB

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Description

Bonnie MacLean designed a straightforward, just-the-facts poster announcing delicate songstress and Bill Graham friend Laura Nyro and The Band on separate nights at the Berkeley Community Center. Nyro could be counted on to fill a house with what ushers called "an uptown audience," and her concerts, unlike those of some rock bands, were unmarred by overdoses, bad trips or violence.

The handbill was only printed once before the concert. It measures 4 5/8" x 7 1/4".

Concert promoters created handbill versions of many of their posters and used them as sidewalk handouts and dashboard fliers to promote upcoming shows. Many of the handbills are double-sided, with poster art on one side and a calendar of upcoming shows on the other. These handbills represent an important element of rock concert history because they were hands-on marketing tools that united promoter and patron.

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